Founded in 1967, Jockey pioneered innerwear, evolving and innovating not only the product, but also the way it has been marketed over the years. Jockey is a leading manufacturer and marketer of comfort apparel sold in more than 140 countries around the world. The company is committed to quality, comfort, fashion, innovation and value. As Jockey grows and sophistication, the simple commitment to serve its consumer’s need for comfort continues to be the brand’s hallmark.
Bhasin Store was set up under Page Industries Ltd. in 1967 with the key objective of bringing the world-renowned brand Jockey to India. Jockey manufactures, distributes and markets products for the whole family – Men, Women and Kids.